RT book part T1 Halal tourism: the importance of halal food A1 Vargas Sánchez, Alfonso A1 Moral Moral, María A2 Marketing y Comunicación K1 Halal tourism K1 Halal food AB This chapter presents the characteristics and peculiarities of socalled"Halal food" and its role as a key element for the development ofHalal tourism worldwide. Thus, we proceed to clarify the term "Halal tourism" as aprevious step to examining the peculiarities that Halal food presents as akey factor for the development of this type of tourism.In this sense, a critical review of the academic literature on Halalfood in the tourism context is carried out, mainly focused on a searchthrough two scientific bases, namely Web of Science and Scopus. As aresult, the relevance of the availability of Halal food as a critical factorfor the choice of a destination or tourism service by Muslims, isevidenced. PB Centro de Comunicação, Turismo e Artes (CCTA), Universidade Federal da Paraíba (Brasil) SN 978-85-9559-147-9 YR 2019 FD 2019 LK http://hdl.handle.net/10498/30673 UL http://hdl.handle.net/10498/30673 LA eng DS Repositorio Institucional de la Universidad de Cádiz RD 13-nov-2026