RT book part T1 Smiles that teach: enhancing creativity and critical thinking through the utilization of memes. Classroom experience in two spanish universities T2 Sonrisas que enseñan: potenciando la creatividad y el pensamiento crítico mediante el uso de memes. Experiencia de aula en dos universidades españolas A1 Salvado Ortega, Juan José A1 Garrido-Abia, Raquel A1 García-Lázaro, Desiré A2 Didáctica K1 Memes K1 recurso educativo K1 competencias K1 aprendizaje activo AB Working with memes created by the students themselves can be an effective way to engage them in the learning process. In response to this, the effectiveness of using them as an educational resource in the classroom has been explored. This initiative, carried out by teachers from two Spanish universities, aims to develop in students competencies related to synthesis, critical thinking, creativity, among others, and addresses the problem of providing an adequate response to the demand for education that promotes skills in an increasingly diverse and technological classroom environment. The objectives are to investigate how the use of memes can contribute to the development of these competencies and to raise awareness of their educational potential beyond mere humorous use. The methodology of working with students includes a theoretical part, followed by a more practical one (learning by doing), involving them in their creation, and concluding with a competition to evaluate the creations. The results show their effectiveness in promoting teaching competencies. Additionally, they promote an active learning approach, foster engagement, synthesis and understanding skills, effective communication, and adaptation to the digital culture. PB Dykinson SN 979-13-7006-149-4 YR 2024 FD 2024-12 LK http://hdl.handle.net/10498/36015 UL http://hdl.handle.net/10498/36015 LA eng NO Experiencias de innovación educativa aplicada a la formación del profesorado NO Dykinson DS Repositorio Institucional de la Universidad de Cádiz RD 10-nov-2026