RT book
T1 A Journey towards Happiness Management as a leitmotiv for well- being, social marketing and business success
A1 Ravina Ripoll, Rafael
A1 Blanco-Moreno, Sofía
A1 Tobar-Pesantez, Luis-Bayardo
A1 Galiano Coronil, Araceli
A2 Organización de Empresas
K1 Happiness Management
K1 well- being
K1 social marketing
AB Nowadays, the pursuit of happiness and well- being is no longer confined topersonal life but has become an essential element in the realm of business andorganizational success. The collection of essays in A Journey towards HappinessManagement as a Leitmotiv for Well- being, Social Marketing, and BusinessSuccess aims to provide a comprehensive exploration of how happiness managementserves as a foundational principle for enhancing well- being, drivingbusiness outcomes, and contributing to broader social impacts. The work is arich tapestry of interdisciplinary insights from scholars across the fields of management,psychology, social marketing, and organizational behavior who collectivelyshed light on the importance of integrating happiness into leadership,workplace practices, and social frameworks.The first chapter, “Towards a Definition of Happy Leadership,” sets the stageby emphasizing the need for a new agenda in management that prioritizeshappy leadership. The concept suggests that leaders who foster happiness notonly enhance organizational performance but also contribute to the overall wellbeingof their teams. The chapter explores the limited academic discourse onhappy leadership and calls for more research to develop strategic models thatblend human resources management with the principles of happiness.In the second chapter, “Job Satisfaction and Its Relation to IndividualProductivity,” the authors delve into the critical link between job satisfaction andproductivity in modern workplaces. They argue that knowledge workers, characterizedby their high expertise and decision- making roles, thrive in adhocraticenvironments where job satisfaction leads to heightened productivity. This chapterunderscores the importance of role clarity, team dynamics, and managerialinfluence in fostering a positive work environment that drives individual andorganizational success.Building on the theme of happiness in organizational settings, the third chapter,“Game Theory and Happiness Management,” introduces game theory as aframework for understanding how organizations can strategically incorporatehappiness into their decision- making processes. By aligning the goals of employeesand organizations through cooperative strategies, businesses can create anenvironment where happiness and success go hand in hand.In the fourth chapter “Artificial Intelligence and Well- being Assessment”, theauthor examine the role of AI in assessing well- being, particularly in the fieldof personality psychology. This chapter highlights the potential of AI to provideThe twelfth chapter, “Organizational Vision on University Happiness,” offersa retrospective analysis of how happiness management has been implemented inuniversity settings. The authors present a forward- looking perspective on howinstitutions can continue to integrate happiness into their organizational culture.The thirteenth chapter, “Risk in the Health and Well- being of Ecuadorians”,uses machine learning to predict alcohol consumption based on lifestyle factors.This chapter provides a cutting- edge approach to understanding the risks to wellbeingin specific populations and how data- driven strategies can be employed topromote healthier lifestyles.The fourteenth chapter, “Happiness and Prosocial Behavior in Europe” andthe fifteenth chapter “Indicators for Happiness” offer comparative studies acrosscountries and genders. The closing chapters synthesize the importance of happinessas a measurable and actionable concept in both business and social spheres,solidifying its place as a key metric for success.In the sixteenth chapter, “The Mediterranean Diet from the Perspective ofSocial Marketing and Happiness,” the authors explore the connection betweensocial marketing, healthy eating, and happiness. This chapter presents theMediterranean diet as not only a healthful lifestyle choice but also as a pathwayto greater well- being and happiness, examining the social marketing strategiesthat can promote these benefits to a broader audience.The seventeenth chapter, “Source of Happiness: Festivities and Celebrations”examines how cultural and historical events, such as the centenary of the gasindustry in France and the anniversaries of key organizations, serve as sources ofcollective happiness. This chapter underscores the importance of social cohesionand shared experiences in contributing to societal well- being.The book concludes with the eighteenth chapter, “Bibliometric Analysis andNetwork Mapping in Happiness at Work and Happiness Management Research”,offering a comprehensive analysis of research trends in the field. This chapterhighlights the evolving understanding of happiness in organizational settingsand suggests new directions for future research in happiness management andwell- being.Together, the contributions in this book offer a comprehensive explorationof how happiness management can serve as a guiding principle for achievingwell- being, social marketing effectiveness, and business success. By integratinghappiness into leadership, organizational practices, and policy, this work providesa roadmap for creating thriving, innovative, and sustainable organizations.We hope that this book will serve as a valuable resource for researchers, students,and professionals alike who are interested in the intersection of happinessmanagement, well- being, and business success. Whether you are exploring new theoretical frameworks, seeking practical applications, or looking to expandyour understanding of how happiness can drive organizational outcomes, thiscollection offers rich insights and innovative perspectives. It is our sincere hopethat readers will not only enjoy the content but also find it useful in their academicresearch, professional endeavors, and personal growth.
PB Peter lang
SN 9783034352420
YR 2025
FD 2025-09
LK http://hdl.handle.net/10498/37685
UL http://hdl.handle.net/10498/37685
LA eng
DS Repositorio Institucional de la Universidad de Cádiz
RD 06-nov-2026