TY  - GEN 
AU  - Sánchez-Núñez, Pablo
AU  - Cobo Martín, Manuel Jesús
AU  - Vaccaro, Gustavo
AU  - Peláez, José Ignacio
AU  - Herrera-Viedma, Enrique
A4  - Ingeniería Informática
PY  - 2021
SN  - 2076-3425
UR  - http://hdl.handle.net/10498/25202
AB  - Neuromarketing, consumer neuroscience and neuroaesthetics are a broad research area of
neuroscience with an extensive background in scientific publications. Thus, the present study aims to
identify the highly cited papers (HCPs) in this research...
LA  - eng
PB  - MDPI
KW  - Bibliometrix
KW  - consumer behaviour
KW  - consumer psychology
KW  - consumer neuroscience
KW  - H-index
KW  - highly cited papers (HCPs)
KW  - scientometrics
KW  - science mapping analysis
KW  - SciMAT
TI  - Citation Classics in Consumer Neuroscience, Neuromarketing and Neuroaesthetics: Identification and Conceptual Analysis
DO  - 10.3390/brainsci11050548
ER  -