TY - GEN AU - Galiano Coronil, Araceli AU - Jiménez-Marín, Gloria AU - Elías Zambrano, Rodrigo AU - Tobar-Pesantez, Luis-Bayardo A4 - Marketing y Comunicación PY - 2021 UR - http://hdl.handle.net/10498/25818 AB - The challenges imposed by the global development agenda imply reflecting on the role and contribution of political parties to development processes in the online environment. Social networks have been characterised as a part of the strategies of... LA - eng PB - FRONTIERS MEDIA SA KW - communication KW - social marketing KW - sustainable development goals KW - policy KW - social media KW - happiness TI - Communication, Social Networks and Sustainable Development Goals: A Reflection From the Perspective of Social Marketing and Happiness Management in the General Elections in Spain ER -