TY - GEN AU - Zakharova García, Ganna A4 - Filología Francesa e Inglesa PY - 2021 SN - 1995-042X UR - http://hdl.handle.net/10498/35041 AB - Tourism promotional videos are essential elements for attraction and seduction; they are trigger elements to tourists. This solution for web marketing engages and convinces potential tourists to book a tourism product. Embedding video materials into... LA - eng TI - Video materials as a persuasive strategy in tourism discourse DO - 10.24412/1995-042X-2021-2-30-44 ER -